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Sales analysis

View the revenue generated by each chatter and measure their sales effectiveness.

Updated over 3 weeks ago

Accessing the Analysis

Go to the Employees tab, then click Analyse in the sidebar menu. You'll land on the Overview tab.

In the top right corner, select your time period: Day, Week, Month, Year, or set custom dates using the calendar.


Global Indicators

Six cards at the top of the page summarize your team's performance for the selected period:

  • Total Revenue — total revenue generated

  • Messages — number of messages sent by your chatters

  • Private media sent — number of private media (PPV) sent to fans

  • Private media purchased — number of private media actually purchased by fans

  • Golden Ratio — percentage of messages that result in a private media being sent. The higher this ratio, the more effective your chatters are at driving sales through their conversations.

  • Unlock Ratio — percentage of private media purchased compared to those sent. This ratio measures whether the content and pricing offered are relevant.


Chatter Performance Table

Each row in the table displays a chatter's metrics:

Sales: Total, Private media, Tips, Push Offmy

KPIs:

  • Private media sent — private media sent to fans

  • Private media purchased — private media purchased by fans

  • Golden Ratio — messages → private media ratio

  • Unlock Ratio — private media purchased / sent ratio

  • Messages — total message count

Use the search bar to quickly find a specific chatter.


Viewing Chatter Details

Click the chart icon 📊 on the right side of a chatter's row to open their sales breakdown. A window will appear showing their revenue evolution over time. You can adjust the dates to analyze a specific period.

Click the arrow → to jump directly to that chatter's messages.

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