Accessing the analysis
In the side menu, expand Creators, then click Analyse.
Selecting a creator or group
In the top left, a dropdown lets you filter the data. Select All for an agency-wide view, or choose a specific creator to zoom in on their individual performance.
Your creators can now be organized into groups: the dropdown first shows All, then each group with the creators it contains.
Selecting a period
In the top right, the date selector sets the analysis period. You can enter custom dates via the calendar, or use a preset: Today, Yesterday, This week, This month, Last month, Last 7 days, Last 30 days, This year, Last year.
Two comparison buttons are available on the right: Previous Period (the same length just before) and Previous Year (year-over-year comparison). The corresponding variations are shown as a percentage on each indicator (green = increase, red = decrease).
Revenue indicators
A row of cards shows the revenue generated by type over the selected period:
Subscriptions — revenue from new subscriptions
Renewals — revenue from subscription renewals
Private media — revenue from private content sales (PPV)
Push media — revenue from MYM push sends
Tips — tips received
MOD — revenue from Mods (custom content)
Lives — revenue from lives
Affiliates — revenue from affiliate links
Each card shows the variation compared to the selected comparison period.
Subscribers
This section shows how your audience is evolving:
The total number of subscribers over the period, with its % variation
A breakdown between New and Renewal (tabs All / New / Renewal)
A bar chart of the evolution over time
LTV
The LTV (Lifetime Value) card shows the average value generated per subscriber, along with its % variation and an evolution curve over the period. It's a key metric for measuring the profitability of your subscriber base over time.
Revenue source
A donut chart breaks down total revenue by fan origin:
New fans — share of revenue generated by new fans
Existing fans — share of revenue generated by fans already present
The percentage and euro amount are shown for each category. This indicator reveals whether your growth relies on acquisition or on retention.
Earning Trends
A stacked bar chart visualizes revenue evolution day by day. Hovering over a bar reveals a tooltip breaking down the revenue by type for that day: Subscriptions, Renewals, Push media, Tips, Private media, Lives, MOD, Affiliates. Ideal for spotting activity peaks and dips.
Revenue Breakdown
A donut chart breaks down total revenue by type, with the euro amount for each source: Tips, Renewals, Push media, Offmy Push, MOD, Private media.
💡 Note that Push media (MYM push) and Offmy Push (push sent via Offmy) are two distinct sources.
Activity Heatmap
The heatmap displays day-by-day activity over several months, as a calendar (rows Mon → Sun, columns by month). The color intensity of each cell is proportional to that day's revenue, following a bracketed legend (€0, €220–440, €440–660, €660–880, ≥ €880). It's the perfect tool for identifying your most active days and adjusting your posting and messaging strategy.
Creator Statistics
A summary table details each creator's performance, with one column per revenue type and several audience metrics:
Revenue: Subscriptions, Renewals, Push media, Tips, Private media, Lives, MOD, Affiliates, Total
Audience: New Subs, Renewed, Spending fans, LTV
Each value comes with its % variation. The table can be exported to CSV via the Export CSV button in the top right, for external analysis or client reporting.
